Aqfer
Integration

REDS Event Ingestion

What it does

The connector

This ingestion job takes in impressions, clicks, conversions or video event data and maps + collate that data to the standard aMDP schemas

The partner

The TradeDesk

Raw Event Data Stream (REDS) is one of the three reporting solutions in The Trade Desk platform. It provides partners with log-level data collected from bidding partners. REDS collects raw, log-level bidding events from won auctions and pixels on an hourly basis.

In practice

Key features

  • Fine-tune your media planning with hourly data streams
  • Enable multiple feeds with unique column and privacy configurations
  • Choose whether each feed should include partner, individual advertiser data, or data for a group of advertisers