THE Future Proof Platform

One touch of nature makes the whole world kin

Somewhere out there, someone is coming up with the next great advancement in data science or machine learning or algorithmic analysis. aqfer is the Marketing Data Platform they’ll want to built it on…

Founded in May 2016, aqfer offers the next generation enterprise data platform solution that enables companies to get to the truth about their customers and their data. Like an aquifer, the aqfer solution functions as a semi-permeable container which allows for marketing data to be collected from all existing systems, refined and then distributed to the various marketing and advertising platforms to bring personalized, relevant messages to customers.

The aqfer solution allows the CMO and CTO to have certainty about their data. The company’s solutions today are successfully implemented with a variety of Ad-tech, Mar-tech, and digital agencies.

Our mission is to help enterprises adopt Data-Centric Marketing by creating an environment for powerful and agile marketing applications that don’t have to reproduce solutions to common yet challenging marketing problems.


Our team includes some of the smartest engineers and data people in the business. Our founders are credited with inventing behavioral targeting and leading the invention of Hadoop. We’ve been at this a long time and are still just getting started!


The aqfer Marketing Data Platform was designed to play well with others. We handle the canonical data problem for Marketers and make it easy for data providers, attribution and orchestration providers to rapidly build sophisticated data driven applications and connect to APIs in milliseconds.

Tech advances often mix small steps and giant leaps—but they must solve current challenges while offering new capabilities.

Ready to Take Back Your Data?


aqfer: the Marketing Data Platform (MDP)

Empower your business with the enterprise-level data-centric marketing architecture