Our Team
Core Values
Mission-Focused
We have one central goal: deliver best-in-class software and services to enable our clients to solve the biggest, most complex marketing data challenges.
Courage
We stand up for what we believe in, do what needs to be done, are adept at problem-solving, and ask for help when needed.
Integrity
We foster a culture of trust, internally and externally, by relying on employees with a strong moral code and sense of personal responsibility.
Curiousity
We have a thirst for knowledge and are never afraid to ask tough questions. We try new things to drive new innovations in order to progress ourselves personally and professionally.
Team Members
Daniel Jaye
Marc Sabatini
Pat McNair
Scott Sprunger
Jeff Storan
Tom Burg
Tom Winchell
Narayanan R
Joshua Brandt-Rauf
Sandro Camarao
David Hegarty
Michael Cao
Working at Aqfer
Our global workforce is a diverse group of individuals with a wide range of backgrounds and skills all coming together for one important goal: to help our clients and their customers overcome today’s most pressing data-related marketing and advertising challenges. We’re dedicated to understanding the constantly changing needs of our clients, and together we work to provide them with the solutions and services needed for them to thrive in today’s digital world.
Our core values are at the heart of everything we do at Aqfer and we’ve built an inclusive culture where our employees are able to grow personally and professionally. We of course value hard work, but we also believe strongly in a healthy work/life balance which is reflected in our remote-first work environment and flexible paid time off. Even though we may not always be together, building connections and strengthening our company culture are always top priorities, and weekly video gatherings and quarterly in-person events ensure we do just that.
Our Thoughts
The Demand for (and Difficulties of) Data Harmonization
Over the last decade, the sheer abundance of raw marketing data collected coupled with the wildly disparate array of sources from which it came had...
Mitigate Risk and Accelerate Growth with a Buy-to-Build Strategy
Today, marketing data is critical to the success of any business. Businesses can use it to tailor their marketing campaigns to their target...
Bringing Netflix-Style Personalization to Your Brand’s Website
Ponder this question: What Would You Change About Your Website If You Knew The User Better? We’ll come back to that, but let’s first start with a...
Getting Ahead of The Digital Marketing Curve By Putting First-Party Data First
By now, any organization or individual even peripherally involved with digital marketing or advertising knows: Increasing consumer privacy concerns...
The Cost of Marketing Data Friction
Had Enough of Data Friction? For all the current talk about data friction, you’d think the concept would be a complex one. It’s not. Data friction...
From Ownership to Possession: Brands Need to Take Back Their Data
This article by Aqfer Chief Revenue Officer Marc Sabatini was originally published in The Drum.Here’s a question for senior marketing and sales...