LiveRamp Graph Edge Extraction
LiveRamp positions themselves as the data collaboration platform, with internal or external partners, that help organizations extract more value out of their first-party data and strengthen customer intelligence and engagement.
Why LiveRamp + Aqfer
Distribution job of MAIDs or cookies utilizing the LR File Based Recognition file for RampID matching. Once distributed, includes an ingestion job to ingest a Ramp ID file mapped to the original MRAID or cookies, from the File Based Recognition file