Aqfer
How Cookies Enable On-Site Tracking

How Cookies Enable On-Site Tracking

While some consumers express skepticism or negative reactions when confronted directly with questions about having websites use cookies to track their on-site behavior, a growing number believe that the benefits of having personalized ads or chatbot engagements are...

Aqfer Announces New Integration With Google Ad Manager

Aqfer, the world’s first and only Marketing Data Platform-as-a-Service (MDPaaS), has released a new API connector that provides integration to Google Ad Manager’s reporting service. Google Ad Manager is a popular and widely-utilized ad server catering to publishers....