Marketing Data Solutions for a
First-Party Future
Aqfer’s Marketing Data Platform helps MadTech providers beat the curve on cookie chaos, changing privacy rules, and complicated tech stacks.
WHAT WE DO
Future-Ready and Cost-Effective Marketing Data Solutions for MadTech Providers
Robust Data Capture
First-party solutions to gain durability and restore signal loss
Lightning-Fast Data Processing
Enterprise Identity Resolution
Create private identity graphs to resolve disparate identifiers
Built for Size and Speed
SCALED FOR SUCCESS
Aqfer supercharges the world’s leading MadTech companies behind the scenes. Our innovative, privacy-first tech powers white-labeled solutions that touch millions of consumers globally.
Deployed on Millions of Sites
Our privacy-compliant tech captures tens of billions of consumer interactions every day
Trillions of Records Monthly
Get unparalleled scalability; tackle the biggest jobs with ruthless efficiency
Real-Time Data Decisioning
Our scalable and reliable APIs handle hundreds of thousands of requests every minute
MarTech, AdTech & DataTech Leaders
OUR CLIENTS
We are proud to service many of the world’s biggest marketing solution providers. You may not have heard of us before today, but odds are, you’ve interacted with Aqfer technology.
Data Providers
Better monetize your data assets by enabling your customers’ targeting and personalization use cases
Integrators
Build and deploy composable data environments to expand customer intelligence
Tech Providers
Connect durable first-party data to improve measurement, analytics, and audience activation
Media Companies
Improve first-party capabilities to personalize user experiences and boost ad revenues
USE CASES WE SUPPORT
Unlock Integrated Data Insights to Optimize Campaign Performance
Get the Data You Need
DATA COLLECTION
Collecting more, better data is critical for companies operating in a world without cookies. Connect your brand clients to marketing data in real time, and batch the collection of that data for more efficient activation. Aqfer optimizes data collection and processing to extract more value out of data.
First-Party Data Capture
Improve durability, restore signal loss, and make privacy-respecting data decisions
Harmonize Disparate Data
Gain unified views of your clients for downstream analytics and activation
Capture Paid Media Events
Discover key insights to refine strategies for acquisition, retention, and engagement
Regional Privacy Control
Make decisions about what data to collect based on the user's physical location
Personalized Experiences
Get the right message to the right person at the right time - at scale
Improve Ad Inventory Yield
Command higher programmatic ad inventory CPMs by using publisher-specific persistent identifiers
Targeted Advertising
Improve durability, restore signal loss, and make privacy-respecting data decisions
Data Asset Monetization
Create new real-time data services to enable personalization and targeting use cases
Put Your Data to Work
ACTIVATION
Don’t just capture better data – use it to revolutionize your bottom line. Use customer data to inform powerful activations for brand clients like personalizing user experiences, improving marketing ROI, and optimizing across channels. Aqfer helps you turn data insights into action.
Extract More Value From Your Data
ANALYTICS
Eliminate data silos and overcome signal loss to restore and enhance your analytics capabilities. Leverage consolidated data to unlock insights that drive business value. Give your AI models the best data for training to improve your return on investment.
Measurement
Restore confidence in your multi-touch attribution and campaign performance analysis
Predictive Analytics
Knowing your customers helps improve lifetime value and next best offers
Descriptive Analytics
See what's in your data via overlap analysis and operational reporting
AI-Assisted Analytics
With integrated data, AI models can learn faster and drive enhanced value
GET AHEAD OF THE CURVE
Grow Your Business With Aqfer
Enhance Value Creation
Create enterprise value with your own unique IP as your team focuses on high-value work
Build Faster
Launch in 8 weeks, not quarters or years, with guided onboarding to get you in-market faster
Grow Quickly
Keep up with exponential growth in marketing data and use all your data effectively
Own the Data
Orient your efforts around your first-party data, and limit reliance on third-party providers
Lower Compute Expenses
Enjoy predictable and volume-based pricing—no more surprises from runaway queries
Minimize Tech Debt
Count on us to keep the
lights on and proactively address problems
A Partner You Can Trust
WHY WORK WITH US
Aqfer delivers best-in-class software and services to enable our clients to solve the biggest, most complex marketing data challenges.
Aqfer’s founders created a platform that exploits unique efficiencies that allow us to process massive amounts of data more efficiently and at a lower cost than other methods available. Our blue-chip clients process trillions of rows of data using Aqfer. One customer said that of all their strategic partners, we “add the most value and are the most mission-critical.”
In short, you buy Aqfer to build your business faster, more affordably, more predictably, and with less risk.
Join Our Mailing List
Get INFREQUENT thought leadership straight to your inbox.