What is Tag Management?

The process of managing and deploying tracking tags on a website through a single platform.

Tag Management refers to the system that manages JavaScript and HTML tags on a website or application. These tags collect data, track user behavior, and trigger third-party services. Tag management systems help streamline the deployment and management of these tags.

Aqfer’s tag management solutions help businesses deploy and manage tracking tags efficiently, ensuring accurate data collection without disrupting website performance.