Raw Event Data Stream (REDS) is one of the three reporting solutions in The Trade Desk platform. It provides partners with log-level data collected from bidding partners. REDS collects raw, log-level bidding events from won auctions and pixels on an hourly basis.
Why The TradeDesk + Aqfer
This ingestion job takes in impressions, clicks, conversions or video event data and maps + collate that data to the standard aMDP schemas