Aqfer Insights
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NEW RESEARCH
The 2024 Tech Pro’s Guide to Data-Powered Marketing
Aqfer surveyed 50+ leaders across MarTech, AdTech, and Data-as-a-Service providers to discover perspectives around the future of data-powered marketing. We uncovered best practices in a world without third-party cookies and top priorities for privacy, data collection, and activation.
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The impact of changing technology on operations and the major drivers of operational change
How marketing solution providers really feel about their privacy responsibilities for brands they service
Common problems that prevent big data efficiency
