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LiveRamp Graph Edge Extraction

LiveRamp positions themselves as the data collaboration platform, with internal or external partners, that help organizations extract more value out of their first-party data and strengthen customer intelligence and engagement.
Why LiveRamp + Aqfer
Distribution job of MAIDs or cookies utilizing the LR File Based Recognition file for RampID matching. Once distributed, includes an ingestion job to ingest a Ramp ID file mapped to the original MRAID or cookies, from the File Based Recognition file
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Key Features

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Ingest your RampIDs mapped to your cookies or MAIDs to augment your identity graph

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Update RampIDs on a daily basis

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Select between best match RampID or all available RampIDs to your IDs