Consent Archives

A Solutions Architect’s Perspective on the Future of First-party

By Robert MacInnis | May 10, 2024

As the future of cookie technologies evolve, including advancements in cookie partitioning, the digital marketing and advertising landscape is scrambling to shift away from relianc...

4 Ways to Prioritize Privacy in a Cookieless Future

By Claire Glisson | Apr 26, 2024

User privacy is a key catalyst of the cookiepocalypse, and MadTech companies need to be prepared to put privacy at the forefront of their operations. To thrive in this new normal, ...

Ensuring Data Privacy in the Digital Age: Best Practices for CTOs

By Claire Glisson | Apr 26, 2024

As Chief Technology Officers (CTOs), it's our responsibility to ensure that our companies prioritize data privacy and implement robust strategies to protect our customers' personal...

Six Elements of Data Governance

By Claire Glisson | Sep 20, 2023

Future-ready technology solutions must be secure and compliant with data security and privacy regulations. These Six Elements of Data Governance provide a helpful framework for pla...

8 Data Security and Privacy Best Practices Infographic

By Claire Glisson | Sep 20, 2023

Today's data security and privacy landscape can be difficult to navigate. From evolving regulatory requirements to data breaches, get ahead of data security and privacy challenges ...

The 411 on Aqfer’s Data Privacy, Security, and Compliance Framework

By Claire Glisson | Jun 6, 2023

Unless you’ve been living under a rock, you’ve seen recent reports of billion+ dollar GDPR noncompliance fines for technology giants like Google and Meta. Data privacy and...

Meta and Google’s Massive GDPR Fines: Avoidable or Not?

By Wes Marsh | May 23, 2023

Meta’s been in the news a lot lately for reasons they’d rather not be famous for: privacy violations. Yesterday’s announcement that Meta was recently fined $1.3B for violatin...

The 2024 Tech Pro’s Guide to Data-Powered Marketing – Download Now

2023 Marketing Analytics Trends and Best Practices

Stay on top of the latest trends in Martech, Adtech, and Beyond

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