Data Processing

Benchmarks: How Aqfer Revolutionizes Enterprise Data Processing

By Dan Jaye | Apr 4, 2025

Data processing isn't just a technical concern - it's a strategic business advantage. When your competition is paying 5-34x more to process the same amount of data and waiting hour...

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The AI Data Enablement Challenge for Marketing Organizations

By Daniel Jaye | Feb 28, 2025

Organizations racing to implement AI solutions face a fundamental paradox: the very data infrastructure that has served them well for analytics and reporting is fundamentally misa...

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Breaking the Performance Ceiling: Marketing Data Needs its own Infrastructure

By Daniel Jaye | Feb 14, 2025

Marketing data needs its own infrastructure. Aqfer was designed to stress test the core components that define modern marketing data infrastructure.

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The AI Inflection Point: Challenges and Opportunities for Marketing Solution Providers

By Daniel Jaye | Feb 4, 2025

For years, marketing solution providers have accepted inefficiencies in their data processing workflows as the cost of doing business. Over-provisioning, rerunning failed jobs, and...

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Breaking the Cycle of Data Inefficiency

By Daniel Jaye | Jan 30, 2025

For years, marketing solution providers have accepted inefficiencies in their data processing workflows as the cost of doing business. Over-provisioning, rerunning failed jobs, and...

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Enhancing Parquet to Revolutionize Data Formats in the AI Era

By Daniel Jaye | Dec 11, 2024

Parquet, a favorite for analytics workloads, is limited when it comes to AI use cases. Explore Aqfer's approach to enhancing Parquet to meet modern demands.

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The Role of Metadata and Provenance in Data Lake Management

By Daniel Jaye | Dec 5, 2024

As data lakes evolve into lakehouses, their success hinges on effective metadata and provenance tracking.

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Aqfer’s Innovative Approach to Serverless Vector Databases

By Daniel Jaye | Dec 3, 2024

Aqfer has developed a cutting-edge approach to serverless vector databases that is optimizing how marketers harness their data

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Transforming Data Utilization in AI with Retrieval Augmented Generation (RAG)

By Ross Williams | Nov 21, 2024

Retrieval Augmented Generation (RAG) enhances large language models by combining language generation capabilities and real-time information retrieval.

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Revolutionizing Marketing Data Processing with MicroBatch (µBatch) Technology

By Jeff Storan | Oct 23, 2024

MicroBatch (µBatch) Processing is a game-changing approach to data handling, set to transform how marketers interact with their data streams.

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