Blog

Transforming Data Utilization in AI with Retrieval Augmented Generation (RAG)

By Ross Williams | Nov 21, 2024

Retrieval Augmented Generation (RAG) enhances large language models by combining language generation capabilities and real-time information retrieval.

“Next Best Everything”: Reinventing Customer Lifecycle Management

By Wes Marsh | Sep 17, 2024

Tech Corner

An Efficient and Cost Effective Approach to Big Data Processing

By Daniel Jaye | Sep 13, 2024

News

Aqfer Earns AWS Advertising and Marketing Technology Competency

By Wes Marsh | Sep 11, 2024

On The Horizon

The Future of AI Decisioning Platforms

By Daniel Jaye | Sep 11, 2024

Tech Corner

Unified Data: The Foundation for Effective AI in Marketing

By Wes Marsh | Sep 4, 2024

Trends & Insights

Yet Another Delay in the Cookie Deprecation Timeline

By Claire Glisson | May 14, 2024

Understanding the Data Infrastructure Landscape

By Wes Marsh | Jan 26, 2024

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Growth Strategies

7 Strategies to Help Publishers Thrive in the Age of Walled Gardens

By Claire Glisson | Jun 24, 2024

The Key to Unlocking Marketing ROI: Attention Metrics

By Tom Winchell | May 10, 2024

Tagging Beyond the Website: Apps, CTV, and More

By Claire Glisson | Apr 9, 2024

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Tech Corner

Unified Data: The Foundation for Effective AI in Marketing

By Wes Marsh | Sep 4, 2024

Privacy and Implementation Considerations for Website Tracking

By Wes Marsh | Aug 27, 2024

Website Tracking Techniques

By Wes Marsh | Aug 23, 2024

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On the Horizon

4 Ways to Prioritize Privacy in a Cookieless Future

By Claire Glisson | Apr 26, 2024

6 Strategies to Support Sustainable Growth for MadTech Products

By Claire Glisson | Mar 28, 2024

Building for a Composable Future

By Claire Glisson | Mar 19, 2024

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Product Innovations

Extending Data Activation Capabilities with LiveRamp

By Wes Marsh | Aug 21, 2023

Aqfer Announces New User Interface and Enhanced Features in Portal 2.0

By TJ Houpes | Mar 9, 2023

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News

Apple vs. Elon: The Race is On

By Claire Glisson | Jun 13, 2024

Unified ID 2.0 Integration Supercharges Aqfer Identify Graph Capabilities

By Wes Marsh | Feb 27, 2024

Aqfer Now Available on Google Cloud Marketplace

By Wes Marsh | Dec 19, 2023

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Blog

Recent Posts

Transforming Data Utilization in AI with Retrieval Augmented Generation (RAG)

“Next Best Everything”: Reinventing Customer Lifecycle Management

An Efficient and Cost Effective Approach to Big Data Processing

Aqfer Earns AWS Advertising and Marketing Technology Competency

The Future of AI Decisioning Platforms

Unified Data: The Foundation for Effective AI in Marketing

Trends & Insights

Understanding the Data Infrastructure Landscape

Growth Strategies

7 Strategies to Help Publishers Thrive in the Age of Walled Gardens

The Key to Unlocking Marketing ROI: Attention Metrics

Tagging Beyond the Website: Apps, CTV, and More

Tech Corner

Unified Data: The Foundation for Effective AI in Marketing

Privacy and Implementation Considerations for Website Tracking

Website Tracking Techniques

On the Horizon

6 Strategies to Support Sustainable Growth for MadTech Products

Building for a Composable Future

Product Innovations

Extending Data Activation Capabilities with LiveRamp

Aqfer Announces New User Interface and Enhanced Features in Portal 2.0

News

Apple vs. Elon: The Race is On

Unified ID 2.0 Integration Supercharges Aqfer Identify Graph Capabilities

Aqfer Now Available on Google Cloud Marketplace

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